The prestigious fashion magazine Vogue had named Gayatri Devi as one of the 10 most beautiful women in the world . And she was known for her successful efforts at bringing women of conservative Rajasthan out of the purdah and giving them education.
she brought chiffon to royal households in India. A fashionista in her own right, she was probably the first among Indian royals who developed a style of her own – she was both oriental and occidental at the same time.It was in her orientalism that she brought about the most enduring change that would rule how royal women and later all rich women dressed when they had to go casually chic.
The princess of Cooch-Behar married into the Jaipur family at a time when women in all royal households around the country wore yards of heavy silk brocade, zardosi or, at the very least, fine muslin with heavy embroidered work in gold thread. Royal dresses of women were weighty, ornate and oppressive in the hot climate. Gayatri Devi changed all that by taking to wearing five yards of fine, airy, flowing chiffon.It did not take too long before women of other royal families took the cue and changed over to chiffon, which is now de rigueur of all rich women in India.
It was a tragic irony that the 90-year-old royal passed away after a long illness.